Thomas was the first to cash in with her Olympic win.
Only the best for the best, Ohanianwroteon TikTok.
(You know who else has tapped Megan Thee Stallions star power recently?Kamala Harris.)
Athletes are also driving interest on their own via social media platforms like Instagram and TikTok.
None of this came from a charitable POV.
Its because these women were objectively great, and they were being objectively undervalued.
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Its just good business.
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