That is, they meet all the criteria of what a person is looking for.
But often, that pesky, intangible thing called chemistry is what ends up making or breaking a date.
That chemistry might not be so mysterious, however.

It could just come down to the shoes DNA as a women-first design.
The Euphoria shoe is cushioned to serve this stance, along with a wider forefoot for increased support.
Women also typically have narrower heels than men do, which is reflected in the shoe design.

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And Ryka describes its shock absorption and foam as flexible and bouncy.
I also tend to go for shoes that have maximum cushioning, because I love thatrunning-on-cloudsfeeling.
The Euphoria looks relatively sleek compared to some of the fatter-bottomed shoes I have.

The Absorb/Support/Flex technology seems to be doing just what it promises to do.
I have added an insole to the shoe, since I do need additional arch support.
The tube-shaped laces themselves seem more giving than flat laces Ive encountered.

Its not big and bulky, but it is soft and comfortable.
Theres just something approachable and very, well, wearable about them.
Many athletic shoe brandshaverolledoutshoes designed specifically for women recently.

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But Ryka argues that its 35 years of doing only that make them the experts.
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