Living Proofwas founded sixteen years ago by a techy team of stylists and scientists.
Their goal was to create a silicone-free shampoo line, and they did so by patenting technology at MIT.
As a reminder, the skin (including the scalp) produces sebum or oil to moisturize itself daily.

This is important because, the product goes on white.
Its a step-above the others because its formula works in such a unique way.
Five-star, 10/10 recommend for this triple-acting wonder.

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